Greeks spend about 1,2 billion euro per year in order to drink their coffee outside with friends in a café or in a plastic cup in the hand on the street. The commerce with coffee turns out to be a sector which helps for the positive growth of the economy by registering an increase of 15% to 18% each year. There is a war starting on the coffee market in Greece after the big players in the business started to lower the prices of certain types of coffee.