The official summer sales, which in some stores reach 70%, start from today, July 15. The Chief Secretariat of Consumers in Greece warns that in order for sales to be in favor of consumers, people need to decide what they really need and to know the basic discount rules.

Did you know that it is illegal for a salesman not to take back a good with the excuse that discount products cannot be returned? Except of course, in the cases when the product is on sale because of a defect, for which the salesman is obliged to inform you.

The secretary in chief of the Consumer Protection Organization in Greece Yannis Ikonomou explained that: “Every consumer needs to know the rules and to be careful, so he can make the right choice based on his needs. Discounted prices do not mean lower quality of the good. Consumers need to research the market and decide what they need, what opportunities exist and what they want.”

Consumers can merit from the discounted prices but at the same time they need to know about the “catch,” which sales hide. This is why the Consumers Center gives the following advices:

·          Before going out shopping think of what you need and do not make up fake needs, in order not to become a victim of overconsumption.

·          Do not buy things just because they are cheap if you do not need them.

·          Do not be influenced by advertising. The products’ good image does not mean it reflects reality.

·          Before buying something, research the market – compare prices and make the right choice.

·          If you buy a faulty product, return it immediately and take something else or take back your money.